DESIGN THINKING WORKSHOP

Learn how to solve organizational problems creatively in order to develop business innovation through the methodology of design thinking.

Benefits of Taking This Workshop

  • UNAB Certification.
  • Changing your mindset focused on finding solutions.
  • Using creativity tools to develop creative solutions to problems and new projects.
  • Developing innovative solutions to organizational problems.
  • Learning to apply the Design Thinking methodology for business innovation.
  • Developing management skills for organizational innovation management
  •  Discovering how to turn customer’s needs into business opportunities

Workshop Content

 



1) A look into today’s innovation.
2) Having a different perspective with the innovation lenses.
3) Design Thinking: Empathize, Define, Ideate, Prototype & Test.
4) Creativity and Innovation Management Tools.
5) Business Management Challenges Consulting
creativity


Who Can Attend?

target


This workshop is aimed at all executive directors, entrepreneurs, and academic staff who wish to manage innovation through the Design Thinking methodology.


Duration: 16 hours:

 


Session # 1: 8 hours - From 8:00 a.m. to 12:00 noon // From 2:00 pm to 6:00 p.m.


Session # 2: 8 hours - From 8:00 a.m. to 12:00 noon // From 2:00 p.m. to 6:00 p.m.
appointment


Methodology:

presentation


Participants must attend 2 face-to-face sessions in which they will confront organizational challenges for the generation of creative and innovative solutions through applied workshops. Additionally, The Torrance Incubation Model will be used in order to generate expectations, deepen knowledge and finally strengthen a creative ability to adopt and apply knowledge and creative solutions to problems participants may have in their companies.
 


Place


Creativity Laboratory
UNAB Creative
Universidad Autónoma de Bucaramanga Avenida 42 No. 48 – 11 Campus del Jardin. Bucaramanga Colombia

PRICE

$490.000COP

Registration Procedure

Click on to fill out the form

Our Trainer´s Team

cesar

César Darío Guerrero Santander

Executive Director cguerrer@unab.edu.co
juan

Juan Pablo Neira

Creative Project Coordinator jneira@unab.edu.co
cristian

Cristian David Gutíerrez

External Entrepreneur´s Advisor cgutierrez@unab.edu.co
francy

Francy Andrea Manrique

Entrepreneurship Project Coordinator fmanrique580@unab.edu.co

Strategic Partners

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